Landing page for a mobile app that helps busy parents discover quick and healthy recipes.
In this design concept, the goal was to craft a compelling landing page for a mobile app catering to busy parents seeking quick and healthy recipes. The key focus was on creating an intuitive and visually appealing interface that aligns with the app's user-friendly nature.
Design Approach:
The landing page features a clean and minimalist design, ensuring a seamless experience for users navigating on various devices. Vibrant and appetizing food imagery takes center stage, immediately capturing the attention of busy parents looking for nutritious yet time-efficient meal options.
PAIN POINTS
Lack of time and energy to plan and cook meals every day
Lack of access to fresh and quality ingredients
Feeling guilty or stressed about not providing healthy and balanced meals for their family
Lack of motivation and inspiration to cook
Difficulty finding recipes that suit their family’s preferences, dietary needs, and budget
Boredom and frustration with cooking the same dishes over and over
PROTOTYPE
